XSET inks deal with world-renowned tattoo artist Ganga

Esports and gaming organizations have made considerable strides over the past few years in signing people to their organizations that aren’t typically thought of as “gamers.” From Just Chatting streamers to chess players and influential athletes, esports teams are intent on stretching their brands beyond computer screens.

XSET is continuing that trend with the announcement it had signed famous tattoo artist Joaquin Ganga to its roster. Ganga is a Spanish tattoo artist that has worked on several superstars in both sports and music, including LeBron James, Drake, Post Malone, and Canelo Álvarez. He also has studios and tattoo academies located both in his native Spain, as well as Los Angeles.