You up, MW3? CoD players are texting some odd things to an Activision phone number

Call of Duty: Modern Warfare 3 was confirmed today and the marketing hype train has officially begun.

Activision appears to be using a texting phone number to drum up hype for the full MW3 reveal, which is set to happen via an in-game event in Warzone sometime this month. The number, which was hidden in the logo reveal teaser video, requires accepting messaging rates, but then the fun begins.