Assassin’s Creed Shadows dev says Elon Musk is ‘feeding hatred’ following diversity post

One of the playable characters in Assassin’s Creed Shadows will be an African samurai named Yasuke. Elon Musk made questionable comments about the character, which prompted a reaction from one of Ubisoft developers.

On May 24, the CEO of X (formerly Twitter) responded to a thread about diversity in gaming. The author claimed Ubisoft is under heavy backlash “over the game’s [Assassin’s Creed Shadows] injection of DEI [diversity, equity and inclusion],” and that it’s “so thoroughly woke that it features a black gay protagonist.” In response, Musk said “DEI kills art,” which led to Ubisoft speaking out.